Marketing across cultures

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Bibliographic Details
Main Authors	Usunier, Jean-Claude, 1929-2005 (Author), Lee, Julie Anne (Author)
Format	Book
Language	English
Published	Harlow, England : Pearson Education, 2009
Edition	5th ed.
Subjects	mezinárodní marketing > sociální aspekty interkulturní komunikace export marketing > social aspects intercultural communication učebnice textbooks
Online Access	Obsah
ISBN	9780273713913
Physical Description	xvi, 479 s. : il. ; 25 cm

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Holdings details from Knihovna UTB
Status	More Information	Location	Call Number
Status 30 days	More Information	Location Open access collection	Call Number 339.138/USUNIER,J.C.
Status Long term loan – Due: 21.12.2028	More Information	Location FaME	Call Number 339.138/USUNIER,J.C.
Status Long term loan – Due: 21.12.2028	More Information	Location FaME	Call Number 339.138/USUNIER,J.C.