Marketing inovací

Příručka shrnuje základní informace o jedné z cest vedoucích ke zvýšení konkurenceschopnosti v globálním prostředí - marketingu inovací.

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Bibliographic Details
Main Authors: Trommsdorff, Volker, 1943- (Author), Steinhoff, Fee, 1974- (Author)
Format: Book
Language: Czech
Published: Praha : C.H. Beck, 2009
Edition: Vyd. 1.
Series: C.H. Beck pro praxi
Subjects:
marketing inovací
innovation marketing
učebnice
příručky
textbooks
handbooks, manuals, etc
ISBN: 9788074000928
Physical Description: xviii, 291 s. : il. ; 24 cm

Cover

Table of contents

ikona NpovdaGlossary of Terms
Status Description Location Call Number
Status
30 days - deposit  Place a Hold 		Description

Location
 Depository Call Number 339.138/TROMMSDORFF,V.
Status
Long term loan – Due : 21.12.2028 		Description

Location
 FaME Call Number 339.138/TROMMSDORFF,V.
Status
30 days 		Description

Location
 Open access collection Call Number 339.138/TROMMSDORFF,V.
Status
30 days 		Description

Location
 Open access collection Call Number 339.138/TROMMSDORFF,V.
Status
30 days 		Description

Location
 Open access collection Call Number 339.138/TROMMSDORFF,V.
Status
In house loan 		Description

Location
 Study room - 3rd floor Call Number 339.138/TROMMSDORFF,V.

Status Description Location Call Number
30 days - deposit  Place a Hold Depository 339.138/TROMMSDORFF,V.
Long term loan - Due : 21.12.2028 FaME 339.138/TROMMSDORFF,V.
30 days Open access collection 339.138/TROMMSDORFF,V.
30 days Open access collection 339.138/TROMMSDORFF,V.
30 days Open access collection 339.138/TROMMSDORFF,V.
In house loan Study room - 3rd floor 339.138/TROMMSDORFF,V.

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