Building strong brands

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Bibliographic Details
Main Author: Aaker, David A., 1938- (Author)
Format: Book
Language: English
Published: London : Simon & Schuster, 2002
Subjects:
řízení značky
obchodní značky
brand management
brand name products
případové studie
case studies
ISBN: 0743232135
978-0-7432-3213-5
Physical Description: ix, 380 s. : il. ; 24 cm

Cover

Table of contents

ikona NpovdaGlossary of Terms
Status Description Location Call Number
Status
Long term loan – Due : 31.12.2027 		Description

Location
 FMK Call Number 005/AAKER,D.A.
Status
Long term loan – Due : 31.12.2027 		Description

Location
 FMK Call Number 005/AAKER,D.A.
Status
Long term loan – Due : 21.12.2028 		Description

Location
 FaME Call Number 005/AAKER,D.A.
Status
30 days 		Description

Location
 Open access collection Call Number 005/AAKER,D.A.
Status
30 days 		Description

Location
 Open access collection Call Number 005/AAKER,D.A.
Status
30 days - deposit  Place a Hold 		Description

Location
 Depository Call Number 005/AAKER,D.A.

Status Description Location Call Number
Long term loan - Due : 31.12.2027 FMK 005/AAKER,D.A.
Long term loan - Due : 31.12.2027 FMK 005/AAKER,D.A.
Long term loan - Due : 21.12.2028 FaME 005/AAKER,D.A.
30 days Open access collection 005/AAKER,D.A.
30 days Open access collection 005/AAKER,D.A.
30 days - deposit  Place a Hold Depository 005/AAKER,D.A.

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