Image marketing : using public perceptions to attain business objectives

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Bibliographic Details
Main Author Marconi, Joe (Author)
Format Book
LanguageEnglish
Published Lincolnwood, Ill., USA : Chicago, Ill. : NTC Business Books ; American Marketing Association, c1996
Subjects
ISBN0844235040
Physical Descriptionxviii, 232 s. : il. ; 24 cm

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Status More Information Location Call Number
Holdings details from Knihovna UTB
Status Long term loan Due: 21.12.2028 More Information Location FMC Call Number 005/MARCONI,J.