Průmyslový marketing

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Bibliographic Details
Main Authors	Strnad, Pavel, 1938-2014 (Author), Myslivcová, Světlana, 1967- (Author)
Corporate Author	Technická univerzita v Liberci. Katedra marketingu
Format	Book
Language	Czech
Published	Liberec : Technická univerzita v Liberci, 2007
Edition	Vyd. 2.
Subjects	průmyslový marketing strategický marketing učebnice vysokých škol
ISBN	9788073722548
Physical Description	120 s. : il. ; 21 cm

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