Marketing research : methodological foundations

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Bibliographic Details
Main Authors: Churchill, Gilbert A. (Author), Iacobucci, Dawn (Author)
Format: Book
Language: English
Published: Mason, Ohio : Thomson/South-Western, c2005
Edition: 9th ed.
Subjects:
marketingový výzkum
monografie
ISBN: 0324201605
978-0-324-20160-4
Physical Description: xxii, 697 s. : il. ; 26 cm

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Table of contents

ikona NpovdaGlossary of Terms
Status Description Location Call Number
Status
In house loan 		Description

Location
 Study room - 3rd floor Call Number 339.138/CHURCHILL,G.A.

Status Description Location Call Number
In house loan Study room - 3rd floor 339.138/CHURCHILL,G.A.

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