The anatomy of buzz : how to create word-of-mouth marketing

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Bibliographic Details
Main Author: Rosen, Emanuel S. (Author)
Format: Book
Language: English
Published: New York : Doubleday/Currency, 2002
Edition: 1st. ed.
Subjects:
marketing
ústní reklama
prodej
management prodeje
reklamní texty
ISBN: 0385496680
Physical Description: xvi, 303 s. : il. ; 21 cm

Cover

Table of contents

ikona NpovdaGlossary of Terms
Status Description Location Call Number
Status
30 days 		Description

Location
 Open access collection Call Number 339.138/Rosen,E.
Status
In house loan 		Description

Location
 Study room - 3rd floor Call Number 339.138/Rosen,E.

Status Description Location Call Number
30 days Open access collection 339.138/Rosen,E.
In house loan Study room - 3rd floor 339.138/Rosen,E.

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