The brand gap : jak překlenout propast mezi obchodní strategií a designem

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Bibliographic Details
Main Author	Neumeier, Marty (Author)
Format	Book
Language	Czech
Published	Praha : AnFas, c2008
Edition	Vyd. 1.
Subjects	řízení značky obchodní značky marketingová komunikace brand management brand name products communication in marketing příručky handbooks, manuals, etc
ISBN	9788025421505
Physical Description	186 s. : il. ; 21 cm

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