A branded world : adventures in public relations and the creation of superbrands

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Bibliographic Details
Main Author Levine, Michael, 1954- (Author)
Format Book
LanguageEnglish
Published Hoboken, N.J. : J. Wiley, c2003
Subjects
Online AccessTable of contents
Contributor biographical information
Publisher description
ISBN0471263664
Physical Descriptionxi, 260 s. ; 24 cm

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Status More Information Location Call Number
Holdings details from Knihovna UTB
Status Long term loan Due: 21.12.2028 More Information Location FMC Call Number 658/LEVINE,M.