Holdings: Strategic marketing problems :

Strategic marketing problems : cases and comments

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Bibliographic Details
Main Authors:	Kerin, Roger A., 1947- (Author), Peterson, Robert A. 1944- (Author)
Format:	Book
Language:	English
Published:	Upper Saddle River, N.J. : Pearson Prentice Hall, c2007
Edition:	11th ed.
Subjects:	strategický marketing marketingový management marketing případové studie
ISBN:	0132335719
Physical Description:	x, 722 s. : il. ; 28 cm

Status	Description	Location	Call Number
Status Long term loan – Due : 21.12.2028 Recall This	Description Location	FaME	Call Number	339.138/KERIN,R.A.

Status	Description	Location	Call Number
Long term loan - Due : 21.12.2028 Recall This		FaME	339.138/KERIN,R.A.