The pursuit of new product development the business development process

• Main Author: Annacchino, Marc A.
• Format: eBook
• Language: English
• Published: Amsterdam ; Boston : Butterworth-Heinemann, c2007
• Subjects: výrobky; výrobní management; elektronické knihy
• ISBN: 075067993X; 9780750679930
• Physical Description: xii, 512 s. : il. ; 27 cm.