Marketing and the bottom line : the marketing metrics that will pump up cash flow
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| Main Author | |
|---|---|
| Format | Book |
| Language | English |
| Published |
London :
FT Prentice Hall,
2003
|
| Edition | 2nd ed. |
| Subjects | |
| ISBN | 0273661949 |
| Physical Description | xiv, 320 s. : il. ; 24 cm |
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| Status | More Information | Location | Call Number | |
|---|---|---|---|---|
| Status Long term loan – Due: 31.12.2028 | More Information | Location FaME | Call Number 339.138/AMBLER,T. |