Integrated marketing communications

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Bibliographic Details
Main Authors	Pickton, David (Author), Broderick, Amanda (Author)
Format	Book
Language	English
Published	Harlow : FT Prentice Hall/Financial Times, 2005
Edition	2nd ed.
Subjects	marketing marketingová komunikace communication in marketing učebnice vysokých škol textbooks (higher)
ISBN	0273676458 978-0-273-67645-8
Physical Description	xxii, 761 s., [8] s. obr. příl. : il. (některé barev.) + 1 CD ROM

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Holdings details from Knihovna UTB
Status	More Information	Location	Call Number
Status Specific loan	More Information	Location FMC/DMC	Call Number 339.138/PICKTON,D.
Status In house loan	More Information + 1 CD	Location Study room - 3rd floor	Call Number 339.138/PICKTON,D.
Status 30 days	More Information + CD	Location Open access collection	Call Number 339.138/PICKTON,D.
Status 30 days	More Information + CD	Location Open access collection	Call Number 339.138/PICKTON,D.