Holdings: Marketing across cultures

Marketing across cultures

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Bibliographic Details
Main Author:	Usunier, Jean-Claude, 1929-2005 (Author)
Format:	Book
Language:	English
Published:	Essex, England ; New York : Financial Times/Prentice Hall, c2000
Edition:	3rd ed.
Subjects:	mezinárodní marketing > sociální aspekty interkulturní komunikace export marketing > social aspects intercultural communication učebnice textbooks
ISBN:	0130106682
Physical Description:	xv, 627 s. : il. ; 24 cm

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Status	Description	Location	Call Number
Status 30 days	Description Location	Open access collection	Call Number	339.138/USUNIER,J.C.

Status	Description	Location	Call Number
30 days		Open access collection	339.138/USUNIER,J.C.