Service management and marketing : a customer relationship management approach
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| Main Author | |
|---|---|
| Format | Book |
| Language | English |
| Published |
Chichester :
Wiley,
c2000
|
| Edition | 2nd ed. |
| Subjects | |
| ISBN | 0471720348 |
| Physical Description | x, 394 s. : il. ; 25 cm |
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