Holdings: Segmentation and positioning for strategic marketing decisions

Segmentation and positioning for strategic marketing decisions

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Bibliographic Details
Main Author:	Myers, James H. (Author)
Format:	Book
Language:	English
Published:	Chicago : American Marketing Association, c1996
Subjects:	MARKETING postavení na trhu segmentace trhu statistické metody
ISBN:	0877572593
Physical Description:	xiii, 358 s. : il. ; 24 cm

Cover

Cover Image

Table of contents

Glossary of Terms

Status	Description	Location	Call Number
Status Long term loan – Due : 31.12.2027	Description Location	FMK	Call Number	339.138/MYERS,J.H.
Status 30 days - deposit Place a Hold	Description Location	Depository	Call Number	339.138/MYERS,J.H.

Status	Description	Location	Call Number
Long term loan - Due : 31.12.2027		FMK	339.138/MYERS,J.H.
30 days - deposit Place a Hold		Depository	339.138/MYERS,J.H.