Marketing finance : turning marketing strategies into shareholder value
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| Main Author | |
|---|---|
| Format | Book |
| Language | English |
| Published |
Oxford :
Elsevier Butterworth-Heinemann,
c2004
|
| Subjects | |
| ISBN | 0750657707 |
| Physical Description | xii, 349 s. ; 24 cm |
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| Status | More Information | Location | Call Number | |
|---|---|---|---|---|
| Status 30 days - deposit | More Information | Location Depository | Call Number 658/WARD,K. | |
| Status 30 days | More Information | Location Open access collection | Call Number 658/WARD,K. |