Event marketing : jak využít emoce v marketingové komunikaci

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Bibliographic Details
Main Author Šindler, Petr, 1972- (Author)
Format Book
LanguageCzech
Published Praha : Grada, 2003
Edition1. vyd.
SeriesManažer
Subjects
event marketing
emoce
emotions
studie
studies
ISBN8024706466
Physical Description236 s. : barev. il. ; 24 cm

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TOC from ObalkyKnih.cz
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