Basic marketing : a global-managerial approach

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Bibliographic Details
Main Authors	Perreault, William D. (Author), McCarthy, E. Jerome 1928- (Author)
Format	Book
Language	English
Published	Boston : McGraw-Hill, 2002
Edition	14th ed.
Series	McGraw-Hill/Irwin series in marketing
Subjects	MARKETING
ISBN	0072409479
Physical Description	xxxii, 815 [28] s. : il. + 1 CD-ROM.

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Holdings details from Knihovna UTB
Status	More Information	Location	Call Number
Status Long term loan – Due: 31.12.2099	More Information	Location FaME	Call Number 339.138/PERREAULT,W.D.
Status Long term loan – Due: 31.12.2099	More Information	Location FaME	Call Number 339.138/PERREAULT,W.D.
Status Long term loan – Due: 31.12.2099	More Information	Location FaME	Call Number 339.138/PERREAULT,W.D.
Status Long term loan – Due: 31.12.2099	More Information	Location FaME	Call Number 339.138/PERREAULT,W.D.