The role of institutional pressure and corporate social responsibility on green marketing adoption and relative competitive advantages = Role institucionálního tlaku a společenské odpovědnosti firem při přijetí zeleného marketingu a dosahování relativních konkurenčních výhod : disertační práce

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Bibliographic Details
Main Author	Huynh, Anh Tuan (Dissertant)
Other Authors	Knápková, Adriana, 1977- (Thesis advisor)
Format	Book
Language	English
Subjects	společenská odpovědnost firem zelený marketing konkurenční výhoda corporate social responsibility green marketing competitive advantage Vietnam institutional influences banking sector doktorské disertace higher doctoral dissertations
Online Access	Full text
Physical Description	111 stran : ilustrace ; 25 cm

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