Marketingový manažment : strategický prístup k tvorbe hodnoty pre zákazníka

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Bibliographic Details
Main Authors	Hanuláková, Eva, 1964- (Author), Oreský, Milan, 1956- (Author)
Format	Book
Language	Slovak
Published	Bratislava : Grada, 2025
Edition	Vydanie 1.
Series	Manažér
Subjects	marketingový management umělá inteligence marketing management artificial intelligence učebnice vysokých škol textbooks (higher)
ISBN	978-80-8305-113-3
Physical Description	303 stran : ilustrace, tabulky, schémata ; 24 cm

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Status	More Information	Location	Call Number
Status In process	More Information	Location Study room - 3rd floor	Call Number 339.138/HANULÁKOVÁ,M.
Status In process	More Information	Location Open access collection	Call Number 339.138/HANULÁKOVÁ,M.