Design Attitude

Design Attitude is a book for those who want to scratch beneath the surface and explore the impact design and designers have in organisations. It offers an alternative view on the sources of success and competitive advantage of companies such as Apple, where design plays a leading role. It sheds lig...

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Bibliographic Details
Other Authors: Michlewski, Kamil, (Editor)
Format: eBook
Language: English
Published: Abingdon : Routledge, 2016.
Subjects:
ISBN: 9781315576589
9781472421180
Physical Description: 1 online resource (262 pages)

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