The Design Experience

How are we to understand the changing role of design and designers in the new age of consumer experience? Drawing on perspectives from cultural studies, design management, marketing, new product development and communications theory, The Design Experience explores the contexts, practices and roles o...

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Bibliographic Details
Main Author: Press, Mike, (Author)
Other Authors: Cooper, Rachel,
Format: eBook
Language: English
Published: Abingdon : Routledge, 2017.
Subjects:
ISBN: 9781315240329
9780566078910
9781138273153
Physical Description: 1 online resource (224 pages)

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