Strategický marketing : strategie a trendy

Příručka shrnuje základní informace o podstatě, základních rysech a trendech strategického marketingu.

Saved in:

Bibliographic Details
Main Authors	Jakubíková, Dagmar, 1948- (Author), Janeček, Petr (Author)
Format	Book
Language	Czech
Published	Praha : Grada Publishing, 2023
Edition	3. přepracované a rozšířené vydání
Series	Expert (Grada)
Subjects	strategický marketing strategic marketing monografie monographs
ISBN	978-80-271-3722-0
Physical Description	428 stran : ilustrace ; 24 cm

You have to be logged in to reserve borrowed books or request items from the archive.

Holdings details from Knihovna UTB
Status	More Information	Location	Call Number
Status In house loan	More Information	Location Study room - 3rd floor	Call Number 339.138/JAKUBÍKOVÁ,D.
Status 30 days	More Information	Location Open access collection	Call Number 339.138/JAKUBÍKOVÁ,D.
Status 30 days	More Information	Location Open access collection	Call Number 339.138/JAKUBÍKOVÁ,D.

You have to be logged in to reserve borrowed books or request items from the archive.

Holdings details from Studovna UH
Status	More Information	Location	Call Number
Status In house loan	More Information	Location Study room UH	Call Number 339.138/JAKUBÍKOVÁ,D.
Status 30 days	More Information	Location Study room UH	Call Number 339.138/JAKUBÍKOVÁ,D.

Similar Items