Holdings: Contemporary issues in luxury brand management

Contemporary issues in luxury brand management

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Bibliographic Details
Other Authors:	Studente, Sylvie (Editor), Cattaneo, Eleonora (Editor)
Format:	Book
Language:	English
Published:	London ; New York : Routledge, Taylor & Francis Group, 2023
Subjects:	obchodní značky řízení značky marketingový management luxusní zboží brand name products brand management marketing management luxuries sborníky papers of several authors
ISBN:	978-0-367-85930-5
Physical Description:	xv, 162 stran : ilustrace ; 25 cm

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Table of contents

Glossary of Terms

Status	Description	Location	Call Number
Status In house loan	Description Location	Study room - 3rd floor	Call Number	005/CONTEMPORARY

Status	Description	Location	Call Number
In house loan		Study room - 3rd floor	005/CONTEMPORARY