Cross-cultural marketing : European perspectives

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Bibliographic Details
Other Authors: Vescovi, Tiziano (Editor)
Format: Book
Language: English
Published: Cheltenham ; Northampton, MA : Edward Elgar Publishing, 2022
Subjects:
interkulturní marketing > Evropa
interkulturní komunikace > Evropa
strategický management
intercultural marketing > Europe
intercultural communication > Europe
strategic planning
učebnice
textbooks
ISBN: 978-1-80088-976-7
Physical Description: xiii, 338 stran : ilustrace ; 25 cm

Cover

Table of contents

ikona NpovdaGlossary of Terms
Status Description Location Call Number
Status
30 days 		Description

Location
 Open access collection Call Number 658/CROSS
Status
In house loan 		Description

Location
 Study room - 3rd floor Call Number 658/CROSS
Status
Long term loan – Due : 01.09.2026 		Description

Location
 FMK Call Number 658/CROSS

Status Description Location Call Number
30 days Open access collection 658/CROSS
In house loan Study room - 3rd floor 658/CROSS
Long term loan - Due : 01.09.2026 FMK 658/CROSS

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