The Routledge companion to marketing research

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Bibliographic Details
Other Authors: Wright, Len Tiu (Editor), Moutinho, Luiz, 1949- (Editor), Stone, Merlin, 1948- (Editor), Bagozzi, Richard P. (Editor)
Format: Book
Language: English
Published: London ; New York : Routledge, Taylor & Francis Group, 2021
Series: Routledge companions
Subjects:
marketingový výzkum
marketing research
příručky
sborníky
handbooks and manuals
papers of several authors
ISBN: 978-1-138-68278-8
Physical Description: xix, 611 stran : ilustrace ; 26 cm

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Table of contents

ikona NpovdaGlossary of Terms
Status Description Location Call Number
Status
In house loan 		Description

Location
 Study room - 3rd floor Call Number 339.138/ROUTLEDGE

Status Description Location Call Number
In house loan Study room - 3rd floor 339.138/ROUTLEDGE

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