Sports business management : decision making around the globe

"This new edition of a widely adopted textbook equips students with a comprehensive understanding of the sport industry. With a focus on management, strategy, marketing, and finance, the decision-making approach of the book emphasizes key concepts while translating them into practice. Content s...

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Bibliographic Details
Main Authors: Foster, George, 1948- (Author), O'Reilly, Norm, 1973- (Author), Dávila, Antonio, (Author)
Format: Book
Language: English
Published: New York, NY ; London : Routledge, Taylor & Francis Group, 2021
Edition: Second edition
Subjects:
sportovní management
sportovní marketing
sports management
sports marketing
učebnice
textbooks
ISBN: 978-0-367-35606-4
978-0-367-35605-7
978-0-429-34053-6
Physical Description: viii, 616 stran : ilustrace (převážně barevné) ; 25 cm

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ikona NpovdaGlossary of Terms
Status Description Location Call Number
Status
In house loan 		Description

Location
 Study room - 3rd floor Call Number 79/FOSTER,G.

Status Description Location Call Number
In house loan Study room - 3rd floor 79/FOSTER,G.

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