Holdings: Advertising theory

Advertising theory

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Bibliographic Details
Other Authors:	Rodgers, Shelly (Editor), Thorson, Esther (Editor)
Format:	Book
Language:	English
Published:	New York ; London : Routledge, Taylor & Francis Group, 2019
Edition:	Second edition
Series:	Routledge communication series
Subjects:	reklama a propagace > teorie advertising > theory sborníky papers of several authors
ISBN:	978-0-8153-8250-8
Physical Description:	xx, 548 stran : ilustrace ; 24 cm

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Table of contents

Glossary of Terms

Status	Description	Location	Call Number
Status Long term loan – Due : 31.12.2028 Recall This	Description Location	FMK	Call Number	659/ADVERTISING
Status Long term loan – Due : 02.11.2026 Recall This	Description Location	FMK	Call Number	659/ADVERTISING

Status	Description	Location	Call Number
Long term loan - Due : 31.12.2028 Recall This		FMK	659/ADVERTISING
Long term loan - Due : 02.11.2026 Recall This		FMK	659/ADVERTISING