Business planning and market strategy

Business Planning and Market Strategy offers students, entrepreneurs, and executives penetrating insights into developing business plans and market strategies that bolster the odds of succeeding in today's highly competitive marketplace. Rather than reduce the planning process to mechanistic, s...

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Bibliographic Details
Main Author: Valentin, Erhard K., (Author)
Format: eBook
Language: English
Published: Thousand Oaks, California : SAGE Publications, Inc, [2014]
ISBN: 9781483312613
Physical Description: 1 online zdroj (272 stran) : ilustrace


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