Advanced methodologies and technologies in digital marketing and entrepreneurship

• Other Authors: Khosrow-Pour, Mehdi, 1951- (Editor)
• Format: Electronic eBook
• Language: English
• Published: Hershey, Pennsylvania (701 E. Chocolate Avenue, Hershey, Pennsylvania, 17033, USA) : IGI Global, [2018]
• Series: Advances in marketing, customer relationship management, and e-services (AMCRMES) book series.
• Subjects: marketing; inovace; podnikání; innovations; business; elektronické knihy; sborníky; electronic books; papers of several authors
• ISBN: 9781522577669; 9781522577676; 9781522577683
• Physical Description: 1 online zdroj (70 PDFs (xxxviii, 818 stran))