Communicating Genetics : Visualizations and Representations

• Main Author: Yu, Han. (Author)
• Corporate Author: SpringerLink (Online service)
• Format: eBook
• Language: English
• Published: London : Palgrave Macmillan UK : Imprint: Palgrave Macmillan, 2017.
• Subjects: Social sciences.; Human genetics.; Life sciences.; Science education.; elektronické knihy; electronic books
• ISBN: 9781137587794
• Physical Description: XI, 271 p. 73 illus. online resource.

This book examines the visual representations used in the popular communication of genetics. Drawing upon public science communication theories, information design theories, and social semiotics, the book offers both in-depth analyses and high-level synthesis of how genetics is visualized for the U....