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The Emerald handbook of multi-stakeholder communication : emerging issues for corporate identity, branding and reputation
Year of Publication 2022
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Services marketing cases in emerging markets : an Asian perspective
Year of Publication 2017
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The Emerald handbook of multi-stakeholder communication : emerging issues for corporate identity, branding and reputation
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Strategic brand management in higher education
Year of Publication 2019
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Related Subjects
Marketing
Branding (Marketing)
Business & Economics
Business communication
General
Industrial management
Sales & marketing
Service industries
brand management
communication in business
corporate identity
identita organizace
marketing management
marketingový management
obchodní komunikace
stakeholders
strategic planning
strategický management
universities and colleges
vysoké školy
řízení značky