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Advanced issues in partial least squares structural equation modeling
by
Hair, Joseph F., 1944-, Sarstedt, Marko, 1979-, Ringle, Christian M., 1974-, Gudergan, Siegfried
Year of Publication 2024
Year of Publication 2024
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6
MKTG 6
by
Lamb, Charles W., 1944-, Hair, Joseph F., 1944-, McDaniel, Carl D., 1942-
Year of Publication 2013
Year of Publication 2013
Call Number
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7
MKTG 7
by
Lamb, Charles W., 1944-, Hair, Joseph F., 1944-, McDaniel, Carl D., 1942-
Year of Publication 2013
Year of Publication 2013
Call Number
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Book
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8
Marketing
by
Lamb, Charles W., 1944-, Hair, Joseph F., 1944-, McDaniel, Carl D., 1942-
Year of Publication 2006
Year of Publication 2006
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9
Advanced issues in partial least squares structural equation modeling
by
Hair, Joseph F., 1944-, Sarstedt, Marko, 1979-, Ringle, Christian M., 1974-, Gudergan, Siegfried
Year of Publication 2018
Year of Publication 2018
Call Number
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10
MKTG 12 : principles of marketing
by
Lamb, Charles W., 1944-, Hair, Joseph F., 1944-, McDaniel, Carl D., 1942-
Year of Publication 2018
Year of Publication 2018
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11
Multivariate data analysis
by
Hair, Joseph F., 1944-, Black, William C., Babin, Barry J., 1959-, Anderson, Rolph E.
Year of Publication 2019
Year of Publication 2019
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12
A primer on partial least squares structural equation modeling (PLS-SEM)
by
Hair, Joseph F., 1944-, Hult, G. Tomas M., 1967-, Ringle, Christian M., 1974-, Sarstedt, Marko, 1979-
Year of Publication 2022
Year of Publication 2022
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Related Subjects
statistical methods
statistické metody
multivariate analysis
vícerozměrné statistické metody
analýza dat
data analysis
marketing
statistical analysis
statistická analýza
least squares method
metoda nejmenších čtverců
adjustment correction
statistical models
statistické modely
vyrovnávací počet
MARKETING
marketingový výzkum
matematické modelování
mathematical modeling
strategic marketing
strategický marketing