從電子標籤轉型為連結式標籤服務方案：以行動者互動與資訊再組合的觀點探討

Digital transformation has been recognized as the driving force in enhancing business operations and increasing revenue. Relevant studies have mostly focused on the implementation of specific technology and on the effects of that technology on individuals, organizations, and ecosystems. Prior studie...

Full description

Saved in:
Bibliographic Details
Published in臺大管理論叢 Vol. 34; no. 3; pp. 229 - 286
Main Authors 王俊程(Jyun-Cheng Wang), 洪意晴(Yi-Ching Hung), Halim Budi Santoso
Format Journal Article
LanguageChinese
Published 台灣 國立臺灣大學管理學院 01.12.2024
Subjects
actor interaction
business model shift
digital transformation
electronic shelf label
information density
Scopus
TSSCI
商業模式轉型
數位轉型
行為者互動
資訊密度
電子貨架標籤
Online AccessGet full text
ISSN1018-1601

Cover

More Information
Summary:Digital transformation has been recognized as the driving force in enhancing business operations and increasing revenue. Relevant studies have mostly focused on the implementation of specific technology and on the effects of that technology on individuals, organizations, and ecosystems. Prior studies fall short of examining the process of how a shift in a business model or a brand-new model can originate with the introduction of a simple device. The current study tries to elaborate on this process from the perspective of actor interactions and information density. Using secondary data from online sources regarding electronic shelf label (ESL)-enabled retail digital transformation, this study highlights actors interacting with other actors to provide some technological advancement. This case study focuses on actor-network interactions in ESL-enabled retail digital transformation. These interactions also trigger changes in information density and impact business operations. We propose three stages of digital tr
ISSN:1018-1601