A study of information and aiding interface design in B2C web sites

In this study we evaluate the information and interface design of the shopping Website, in order to better understand how to provide service suited to the customer. The Internet consumer behavior model forms the structural basis of the examination. An evaluation form was designed based on this model...

Full description

Saved in:
Bibliographic Details
Published in2009 IEEE International Conference on Industrial Engineering and Engineering Management pp. 852 - 855
Main Authors Kuo, H.M., Chen, C.W., Hsu, C.H.
Format Conference Proceeding
LanguageEnglish
Published IEEE 01.12.2009
Subjects
Aging
Engineering management
Industrial engineering
Information management
Internet
Logistics
Product design
Senior citizens
supporting user interface design
Technology management
Web page design
website information
Online AccessGet full text
ISBN1424448697
9781424448692
ISSN2157-3611
DOI10.1109/IEEM.2009.5372897

Cover

More Information
Summary:In this study we evaluate the information and interface design of the shopping Website, in order to better understand how to provide service suited to the customer. The Internet consumer behavior model forms the structural basis of the examination. An evaluation form was designed based on this model and used to examine 351 domestic and foreign shopping Websites, for information and interface design. Comparisons were made between Websites related to the aspects of product category, behavioral step, and domestic/foreign Websites. The results can serve as useful reference for Website owners and designers to provide consumers with more convenient and barrier-free shopping environments.
ISBN:1424448697
9781424448692
ISSN:2157-3611
DOI:10.1109/IEEM.2009.5372897