Digital Transformation of Business Models

The goal of the article is to present the scope of changes in the morphology of business models in contemporary organizations that took place in the recent decades, because of the massive technological development, framed under the concept of “digital transformation (DT).” An enhanced business model...

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Bibliographic Details
Published inFoundations of management Vol. 10; no. 1; pp. 123 - 142
Main Author Kotarba, Marcin
Format Journal Article
LanguageEnglish
Published Warsaw Sciendo 01.01.2018
De Gruyter Poland
Subjects
business model
business model canvas
Business models
change management
Conceptual development
consumer behavior
Digital transformation
digitalization
Measurement
Millennium
Morphology
organization
Organization theory
organizational management
social trends
strategy
Technological change
Transformation
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ISSN2300-5661
2080-7279
2300-5661
DOI10.2478/fman-2018-0011

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Summary:The goal of the article is to present the scope of changes in the morphology of business models in contemporary organizations that took place in the recent decades, because of the massive technological development, framed under the concept of “digital transformation (DT).” An enhanced business model canvas concept is used as a base for presenting the changes, with a general time cutoff set in the year 2000. For the period before and after this measurement date, key elements of the business model and the drivers of their transformation are documented in a structured form and commented, together with practical conclusions and proposed further study areas
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ISSN:2300-5661
2080-7279
2300-5661
DOI:10.2478/fman-2018-0011