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Augmented reality ve fashion marketingu

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Bibliographic Details
Main Author Kohoutová, Bára (Dissertant)
Other Authors Harantová, Lenka (Thesis advisor)
Format Manuscript Book
LanguageCzech
Published 2024
Subjects
rozšířená realita
augmentovaná realita
fashion marketing
marketingová komunikace
virtuální zkoušení oblečení
značka
fashion
móda
augmented reality
marketing communication
virtual clothing fitting
brand
bakalářská práce
Online AccessPlný text v Digitální knihovně UTB
Physical Description70 s. (84 658 znaků)

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