Komunikační strategie značky MODART

• Main Author: Musil, Jiří (Dissertant)
• Other Authors: Kocourek, Josef (Thesis advisor)
• Format: Manuscript
• Language: Czech
• Published: 2019
• Subjects: marketingová komunikace; marketingový mix; komunikační strategie; online marketing; Marketing communication; Marketing mix; Communication strategy; Online marketing; diplomová práce
• Physical Description: 94 s. (132 811 znaků)