Marketing a marketingová komunikace divadla

• Main Author: Ibrová, Tereza (Dissertant)
• Other Authors: Bačuvčík, Radim (Thesis advisor)
• Format: Manuscript
• Language: Czech
• Published: 2019
• Subjects: marketing kultury; arts marketing; marketing divadla; mladé publikum; Divadlo v Dlouhé; culture marketing; theatre marketing; young audience; bakalářská práce
• Physical Description: 72 s. (90 050 znaků)