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00000ntm a22000007u 4500 |
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zp48980 |
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|a ger
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| 100 |
1 |
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|a Prokšová, Adéla
|4 dis
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| 245 |
1 |
0 |
|a Beschwerdemanagement als Instrument zur Stärkung der Kundenzufriedenheit und Kundenbindung
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| 246 |
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|a The Complaints Management as a Tool for Improving Customer Satisfaction and Connections with the Customer
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| 260 |
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|c 2018
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| 300 |
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|a 63 s. (74 450 znaků).
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| 500 |
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|a Studijní obor: Německý jazyk pro manažerskou praxi
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| 500 |
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|a Studijní obor: German for Business Administration
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| 500 |
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|a Ústav: Ústav moderních jazyků a literatur
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| 500 |
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|a Univerzita Tomáše Bati ve Zlíně. Fakulta humanitních studií
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| 500 |
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|a Tomas Bata University in Zlín. Faculty of Humanities
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| 506 |
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|a Bez omezení
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| 653 |
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|a Beschwerdemanagement
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| 653 |
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|a Beschwerde
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| 653 |
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|a Kundenzufriedenheit
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| 653 |
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|a Kundenbindung
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| 653 |
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|a Kundenbeziehungsmanagement
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| 653 |
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|a Soll/Ist Analyse
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| 653 |
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|a McDonald's
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| 653 |
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|a Complaint management
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| 653 |
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|a complaint
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| 653 |
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|a customer satisfaction
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| 653 |
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|a customer loyalty
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| 653 |
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|a customer relationship management
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| 653 |
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|a Soll/Ist analysis
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| 653 |
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|a McDonald's
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| 655 |
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4 |
|a bakalářská práce
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| 700 |
1 |
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|a Simon, Gerhard
|4 ths
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| 710 |
2 |
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|a Univerzita Tomáše Bati ve Zlíně. Fakulta humanitních studií
|4 dgg
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| 710 |
2 |
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|a Tomas Bata University in Zlín. Faculty of Humanities
|4 dgg
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| 856 |
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|u http://hdl.handle.net/10563/43580
|y Plný text v Digitální knihovně UTB
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