Family-Oriented Printed Advertisements: A Discourse Strategy Analysis

• Main Author: Rokytová, Michaela (Dissertant)
• Other Authors: Nemčoková, Katarína (Thesis advisor)
• Format: Manuscript
• Language: English
• Published: 2017
• Subjects: děti; jazyk; reklama; jazykové prostředky; repetice; imperativ; intertextualita; children; language; advertisement; figures of rhetoric; repetition; imperative; intertextuality; bakalářská práce
• Physical Description: 69 s.