Význam barev v marketingové komunikaci

• Main Author: Turková, Monika (Dissertant)
• Other Authors: Vysekalová, Jitka (Thesis advisor)
• Format: Manuscript
• Language: Czech
• Published: 2012
• Subjects: Asociace barev; barva; cestovní kancelář; colormarketing; firemní design; firemní identita; kosmetický salon; logo; marketingová komunikace; restaurace; Colours association; colour; travel agency; colourmarketing; corporate identity; corporate design; beauty salon; marketing communication; restaurant; diplomová práce
• Physical Description: 92 s. (86 842 znaků)