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|a cze
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|a Beranová, Martina
|4 dis
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| 245 |
1 |
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|a Nové trendy v marketingu a jejich využití v praxi
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|a New Marketing Trends and Their Practical Use
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|c 2012
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| 300 |
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|a 79 s. (86 523 znaků), 5 s. př.
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|a Studijní obor: Marketingové komunikace
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| 500 |
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|a Studijní obor: Marketing Communications
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| 500 |
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|a Ústav: Ústav marketingových komunikací
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| 500 |
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|a Univerzita Tomáše Bati ve Zlíně. Fakulta multimediálních komunikací
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| 500 |
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|a Tomas Bata University in Zlín. Faculty of Multimedia Communications
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| 506 |
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|a Bez omezení
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| 653 |
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|a nové formy marketingové komunikace
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|a inovativní marketing
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| 653 |
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|a e-marketing
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| 653 |
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|a sociální média
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| 653 |
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|a f-commerce
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| 653 |
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|a mobilní marketing
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| 653 |
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|a word of mouth marketing
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| 653 |
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|a virální marketing
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| 653 |
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|a buzzmarketing
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| 653 |
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|a guerilla marketing
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| 653 |
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|a evangelist marketing
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| 653 |
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|a product seeding
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| 653 |
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|a influencer marketing
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| 653 |
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|a conversation creation
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| 653 |
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|a brand blogging
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| 653 |
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|a refferal programs
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| 653 |
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|a ambush marketing
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| 653 |
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|a event marketing
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| 653 |
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|a product placement
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| 653 |
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|a neuromarketing
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| 653 |
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|a behaviorální marketing
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| 653 |
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|a geomarketing
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| 653 |
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|a engagement marketing
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| 653 |
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|a new forms of marketing communication
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| 653 |
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|a inovative marketing
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| 653 |
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|a e-marketing
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| 653 |
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|a social media
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| 653 |
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|a f-commerce
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| 653 |
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|a mobile marketing
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| 653 |
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|a word of mouth mar-keting
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| 653 |
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|a viral marketing
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| 653 |
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|a buzzmarketing
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| 653 |
|
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|a guerilla marketing
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| 653 |
|
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|a evangelist marketing
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| 653 |
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|a product seeding
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| 653 |
|
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|a influencer marketing
|
| 653 |
|
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|a conversation creation
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| 653 |
|
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|a brand blogging
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| 653 |
|
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|a refferal programs
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| 653 |
|
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|a ambush marketing
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| 653 |
|
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|a event marketing
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| 653 |
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|a product placement
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| 653 |
|
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|a neuromarketing
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| 653 |
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|a behavioral mar-keting
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| 653 |
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|a geomarketing
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| 653 |
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|a engagement marketing
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| 655 |
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|a bakalářská práce
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| 700 |
1 |
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|a Soukalová, Radomila
|4 ths
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| 710 |
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|a Univerzita Tomáše Bati ve Zlíně. Fakulta multimediálních komunikací
|4 dgg
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| 710 |
2 |
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|a Tomas Bata University in Zlín. Faculty of Multimedia Communications
|4 dgg
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| 856 |
4 |
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|u http://hdl.handle.net/10563/19464
|y Plný text v Digitální knihovně UTB
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