Projekt marketingové komunikace Retrokavárny

• Main Author: Strmiska, Oto (Dissertant)
• Other Authors: Pospíšil, Jan (Thesis advisor)
• Format: Manuscript
• Language: Czech
• Published: 2011
• Subjects: marketing služeb; marketingová komunikace; SWOT analýza; podpora prodeje; reklama; marketing services; marketing communications; SWOT analysis; sales promotion; advertising; diplomová práce
• Physical Description: 95 s.