An Analysis of Promotional Opportunities at the International Congress and Exposition Waste-Luhacovice

• Main Author: Gabryšová, Jana (Dissertant)
• Other Authors: Pospíšil, Jan (Thesis advisor)
• Format: Manuscript
• Language: English
• Published: 2011
• Subjects: veletrhy; výstavy; marketing; marketingová komunikace; reklama; propagace; marketingový nástroj. JOGA Luhačovice; Odpady-Luhačovice; trade fairs; exhibitions; marketing communication; advertisement; promotion; marketing tool; JOGA Luhacovice; Waste-Luhacovice; bakalářská práce
• Physical Description: 55 s.