International business

This is the third edition of the widely respected text International Business, which offers a comprehensive yet critical overview of the phenomenon of globalisation and its impacts on key aspects of the business environment as it fundamentally alters corporate strategy. This updated edition covers t...

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Bibliographic Details
Main Author: Johnson, Debra, 1957-
Corporate Author: ProQuest (Firm)
Other Authors: Turner, Colin, 1967-
Format: eBook
Language: English
Published: New York : Routledge, 2009.
Edition: 2nd ed.
Series: Online access with subscription: Proquest Ebook Central.
Subjects:
International business enterprises.
Investments, Foreign.
elektronické knihy
electronic books
ISBN: 0415437636
9780415437639
0415437644
9780415437646
0203861612
9780203861615
9781315184500
1315184508
9781351731348
1351731343
9781351731324
1351731327
9781351731331
1351731335
Physical Description: 1 online resource (xxvii, 496 pages.)

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Table of contents

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100 1 |a Johnson, Debra,  |d 1957-  |1 https://id.oclc.org/worldcat/entity/E39PCjMyj9BjmTK7wtKCC6kcrq 
245 1 0 |a International business /  |c Debra Johnson and Colin Turner. 
250 |a 2nd ed. 
264 1 |a New York :  |b Routledge,  |c 2009. 
300 |a 1 online resource (xxvii, 496 pages.) 
336 |a text  |b txt  |2 rdacontent 
337 |a computer  |b c  |2 rdamedia 
338 |a online resource  |b cr  |2 rdacarrier 
520 |a This is the third edition of the widely respected text International Business, which offers a comprehensive yet critical overview of the phenomenon of globalisation and its impacts on key aspects of the business environment as it fundamentally alters corporate strategy. This updated edition covers the core international business topics and themes, including multinationals, internationalisation, and international market entry, as well as a new focus on risk, business models, and hyperglobalisation. With dedicated chapters on the role of non-market actors in international business, the book provides a multi-disciplinary worldview for readers. Featuring a wealth of case studies and pedagogy, the new edition examines the rise of India and China as well as growing levels of risk within the global system. The book looks at those developed economies which have been the core drivers behind the trend towards hyperglobalisation. The author explores and guides students through what this means for the study of international business. A comprehensive and engaging text, supplemented by online resources, this book is the ideal accompaniment to international and global business learning. 
588 |a OCLC-licensed vendor bibliographic record. 
650 0 |a International business enterprises. 
650 0 |a Investments, Foreign. 
655 7 |a elektronické knihy  |7 fd186907  |2 czenas 
655 9 |a electronic books  |2 eczenas 
700 1 |a Turner, Colin,  |d 1967-  |1 https://id.oclc.org/worldcat/entity/E39PCjyx74VX6jfkd6Gvtp94FX 
710 2 |a ProQuest (Firm) 
830 0 |a Online access with subscription: Proquest Ebook Central. 
856 4 0 |u https://proxy.k.utb.cz/login?url=https://www.taylorfrancis.com/books/9781315184500  |y Full text 

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