Systematic Planning for Business Functions How to Develop Strategic Business Plans.

The book presents a framework of six steps through which each business passes, a pattern of procedures for straightforward planning, and the three fundamentals -- marketing strategy, operations strategy, and sensitivity analysis -- involved in any business planning project.

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Bibliographic Details
Main Author Butuner, Hakan
Format Electronic eBook
LanguageEnglish
Published Oxford : Productivity Press, 2026.
Subjects
Strategic planning.
Business planning.
elektronické knihy
electronic books
Online AccessFull text
ISBN9781040427361
1040427367
9781003643074
1003643078
9781040427316
1040427316
1041079672
9781041079675
1041079656
9781041079651
Physical Description1 online resource (178 p.)

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More Information
Summary:The book presents a framework of six steps through which each business passes, a pattern of procedures for straightforward planning, and the three fundamentals -- marketing strategy, operations strategy, and sensitivity analysis -- involved in any business planning project.
Item Description:Description based upon print version of record.
ISBN:9781040427361
1040427367
9781003643074
1003643078
9781040427316
1040427316
1041079672
9781041079675
1041079656
9781041079651
Access:Plný text je dostupný pouze z IP adres počítačů Univerzity Tomáše Bati ve Zlíně nebo vzdáleným přístupem pro zaměstnance a studenty
Physical Description:1 online resource (178 p.)

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