Persuasion a key idea for business and society
Persuasion. Philosophers have worried about it. Political and economic actors have weaponised it. Psychologists have measured it. Prose writers have required it. We're all subjected to it. And some have even mastered it. Of them, we are often very suspicious. Why is that? Persuasion: A Key Idea...
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| Main Author | |
|---|---|
| Format | Electronic eBook |
| Language | English |
| Published |
London :
Routledge,
2025.
|
| Series | Key ideas in business and management
|
| Subjects | |
| Online Access | Full text |
| ISBN | 9781040404218 1040404219 9781003402107 1003402100 9781040404249 1040404243 9781032514093 1032514094 9781032514109 1032514108 |
| Physical Description | 1 online resource. |
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