STRATEGIC COMMERCIAL MANAGEMENT

Commercial acumen is a critical skill that underpins the realisation of successful and high-value trading relationships.This concise textbook provides knowledge of the principles of strategic commercial management together with a framework for critically understanding commercial practice within and...

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Bibliographic Details
Main Author LOWE, DAVID
Format Electronic eBook
LanguageEnglish
Published [S.l.] : ROUTLEDGE, 2026.
Subjects
Online AccessFull text
ISBN9781040371329
1040371329
9781003052159
1003052150
9781040371374
104037137X
036751026X
9780367510268
Physical Description1 online resource

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